Press Release: Transforming Spaces into Works of Art for the Digital Age
Digital Art Displays for Modern Community Spaces
TouchSource, the leader in smart digital displays and IOT-connected digital directory solutions, has partnered with TurningArt, the leader in curated artwork as a service for consumers, businesses and real estate nationwide. Together, TouchSource and TurningArt created a turnkey solution designed to support local artists, connect buildings with communities and unite timeless pieces of art with cutting-edge technology.
With a new generation coming of age, building amenities rooted in technology and wellness are winning business and earning consumer loyalty. TouchSource provides industries with digital display solutions that offer a full range of content including local wayfinding maps, directories, weather, transit, marketing information and more. Now with the integration of TurningArt, dynamic and beautiful artwork can be integrated with informational content to creative transformative yet effective spaces.
TouchSource’s partnership with TurningArt speaks to something more than the seamless integration of an active space. For modern day consumers who are more attuned to the aesthetics of their environment and personal wellness, the TouchSource ArtSpace™ solution, powered by TurningArt, provides an additional value proposition for every industry. This solution not only provides a platform for independent artists nationwide to display their works, but also delivers an agile and future-proof technology that enhances community connection and elegance.
TurningArt boasts a collection of over 25,000 pieces of art including paintings, illustrations and photographs, most of which can now be displayed and rotated on TouchSource digital signage solutions. TouchSource and TurningArt also provide personal support and curators to help hand-select art that is appropriate for the end user’s space and taste. Once selected, artwork can be displayed through any variety of TouchSource digital signage solutions.
“Contemporary and local artwork enhances the experience in every space. At TurningArt, it’s been our mission to bring the work of independent and emerging artists to every space through an easy, approachable service. Now, with TouchSource, we’re able to expand our approach to “artwork as a service” by delivering rotating digital artwork collections with simplicity to your TouchSource screens,” said Jason Gracillieri, CEO, TurningArt.
TouchSource and TurningArt’s solution made its first debut in the San Francisco development at 150 Spear Street, a 270,000 sq. ft. Class A office building located in the South Financial District, the fastest growing neighborhood in the San Francisco Bay Area. 150 Spear showcases a TouchSource video wall in their lobby, rotating three pieces of art per day. Art was selected to embody the spirit of San Francisco by featuring local artists and depictions of the Golden Gate Bridge and cascading ocean views. The art is framed by content for the tenants and visitors including news, transit, weather and building updates and bulletins.
“For our lobby renovation, we were looking for video wall content which would differentiate our lobby and engage our tenants. The TouchSource and TurningArt has proven to be the perfect solution—providing useful news and information for our tenants against a brilliantly curated background highlighting local artists. The video wall has been a universal success with our tenants as well as passersby,” said Property Manager, Jim Osburn from JLL.
“We believe in solutions that deliver compelling functionality and simple efficiency for a transformative experience. Art inspires and draws people into spaces while creating a calming ambient environment, reducing stress and increasing productivity. Our passion for simple digital solutions combines well with TurningArt’s incredible cache of artwork. The result is a one-of-a-kind, Instagram-worthy service for our customers,” said Ajay Kapoor, CEO, TouchSource.
The exclusive TouchSource ArtSpace solution powered by TurningArt allows property management to reinvent spaces affordably with stunning digital artwork while supporting their tenants with relevant and useful content. As demand for amenities, wellness investments and convenience come to the forefront across all industries, TouchSource and TurningArt present a solution to meet these needs through the power of art and technology. This innovation drives access to artwork never previously available on this grand of a scale while dispensing endless opportunities for more creativity, communication and efficiency in the era of smart spaces.
TouchSource delivers simple solutions for smart spaces that engage people. Our captivating digital displays and IoT-connected directory solution improve the experience of tenants, visitors and shoppers. We create intelligent digital experiences in residential, business, retail, healthcare and public spaces with relevant, engaging content that moves people where it matters. Our digital signage solutions are simple to deploy, easy to use and low effort to maintain. We take the pain out of technology change as you upgrade your spaces with beautifully-designed, functionally-fit digital signs and directories. Just ask our customers who we’ve proudly served over 9,000 times the TouchSource way. www.touchsource.com.
TurningArt is a Boston-based artwork service for consumers, businesses and real estate nationwide. With a proprietary catalog of artworks from more than one thousand contemporary painters, photographers, sculptors, installation and mixed-media artists, TurningArt provides clients with collections of artwork that are engaging, fresh, and local. As a full-service artwork company, we handle the entire process from design through on-site installation. We’ve been featured on NPR, The CBS Early Show, and the Wall Street Journal, and have served thousands of happy clients across the country. www.turningart.com